The Hidden Gem of Brazil’s Northeast
If you’re looking for a destination in Brazil that offers stunning beaches, authentic culture, and laid-back charm, look no further than Natal.
Located in the sun-soaked state of Rio Grande do Norte, Natal is often overlooked in favor of Rio or Salvador — and that’s exactly what makes it so special. It’s not overrun with tourists, and it still has that magical local feel.
I live here full-time, and my wife owns a bar here. This isn’t just a place I visited — it’s a place I’ve fallen in love with. And by the end of this guide, you’ll understand why Natal might be one of Brazil’s best-kept secrets.
🏖 Why Visit Natal?
From epic sand dunes to warm, welcoming people, Natal is a place that sticks with you.
➤ Breathtaking Beaches
-
Ponta Negra – The heart of the city, where locals and tourists mix at sunset near the famous Morro do Careca dune
-
Genipabu – Ride a dune buggy, go sandboarding, or snap unreal photos at golden hour
-
Pipa (just south) – Worth a weekend trip for cliffside beaches and dolphin sightings
-
Redinha – For those craving a more local, street-food-filled beach scene
➤ Affordable Travel
Natal is one of the most budget-friendly destinations in Brazil. Hotels, Airbnbs, food, and transportation are all affordable without sacrificing experience.
➤ Year-Round Sunshine
Known as the City of the Sun, Natal has over 300 sunny days a year. If you’re escaping winter or just want to tan in December, this is the spot.
🍽 What to Eat (And Where to Drink)
You haven’t truly experienced Brazil until you’ve eaten in the Northeast.
-
Baião de Dois – Rice, beans, cheese, and meat
-
Carne de Sol – Cured beef often served with buttery cassava
-
Feijão Verde, shrimp moqueca, and fresh grilled seafood are staples
💡 Don’t miss out on local bars in Ponta Negra — and if you’re looking for a good vibe, check out the one my wife owns. It’s a casual, friendly spot where locals and foreigners mingle, drink well, and enjoy the night.
👉 Want to try lots of new foods but keep your gut in check?
-
✅ Apple Cider Vinegar Gummies – Great for digestion after local feasts
-
✅ Zenwise Digestive Enzymes – Ideal for food-heavy travel
🏨 Where to Stay
-
Ponta Negra: Best for tourists — walkable, beach access, and nightlife
-
Petropolis or Tirol: Quiet residential areas with beautiful views and more local flair
-
Via Costeira: Resorts and beachfront hotels for a more upscale stay
Need to keep your valuables safe while you explore?
✅ Anti-Theft Backpack
✅ Travel Money Belt
✅ Portable Door Lock for Airbnbs
🎒 What to Do in Natal
-
Buggy tour across the dunes of Genipabu — one of the most thrilling adventures you can have
-
Boat rides and snorkeling at Maracajaú (the Brazilian Caribbean)
-
World’s largest cashew tree in Pirangi
-
Walking the historical center in Cidade Alta
-
Sunset at Forte dos Reis Magos — A colonial fort at the mouth of the Potengi River
📸 Document your trip:
✅ DJI Pocket 3 – Perfect for vlogging and travel memories
🧑🤝🧑 What Sets Natal Apart: The People
One of the best things about Natal is the people of the Northeast — known as nordestinos. They’re friendly, welcoming, and full of life. They’ll help you with directions, chat with you at the beach, or invite you for a drink like you’ve been friends for years.
But respect is key. Don’t compare Brazil to your home country, and don’t talk politics — Brazilians can criticize their country, but it doesn’t land the same when it comes from a foreigner.
📶 Internet, Safety & Transportation
-
Wi-Fi: Decent in most tourist areas and hotels; coworking spaces exist but aren’t as common as in bigger cities
-
Uber: Reliable and cheap — skip the taxis
-
Safety: Stick to populated areas, avoid walking alone at night in isolated places, and use common sense
Pro tip: Always keep essentials hidden in transit.
✅ Meal Prep Containers – Great for packing healthy snacks on beach days
✅ Smart Digital Food Scale – For long-term travelers keeping an eye on fitness or macros
💸 Money Tips
The Brazilian real (BRL) usually trades favorably against the U.S. dollar, and Natal gives you serious value for your money.
✅ Use Wise to Transfer Money to Brazil – Low fees, no surprise rates, and perfect for travelers or expats
🧠 Final Word: Should You Visit Natal?
Absolutely.
Whether you’re coming for a week or planning a longer stay, Natal delivers the full Brazilian experience without the chaos. It’s safe, welcoming, and unforgettable — especially when you get to experience it like a local.
And if you’re lucky enough to swing by the bar my wife owns in Ponta Negra — come say hi. Grab a drink, enjoy the music, and take it all in.
Because this isn’t just a city.
It’s a lifestyle.
